Heroes and Cultural Identity Project
SCE Heroes - Abraham Maslow
Abraham Maslow (1809 -1882)
The humanistic approach was put forward in response to concerns about
the ideas, concepts and theories that predominated psychology and social
sciences as a whole up to around the 1950s. Up to this point psychologists
mostly argued that behaviour was the direct product of either learning
processes (behaviourism) or psychodynamics (Freudian theories), biological
and evolutionary explanations.
These schools of thought were not agreed by all and the likes of Maslow,
Rogers and others began to question what were the beliefs of the time
in relation to how behaviour occurred. They thought that what had been
explained up to this point was rather deterministic and did not take into
account the fact that people could also choose how to behave sometimes
in spite of the fact that they also responded to the stimuli that they
had learned. Maslow believed that human beings could deny the essence
of behaviourism, psychodynamics or even their physiological construct
and choose to live the life they wished to live. However, it came to his
understanding that all human behaviour was MOTIVATED by specifics around
them, and that we all had to meet specific needs before reaching our true
potential and get to what he referred to as SELF ACTUALISATION.
He designed a 'pyramid of needs'

One could argue that he is a hero because he clearly tell us that we not only have the power to choose and determine the course of our lives but we also can become what we wish to become by making sure to follow his recipe, which is a recipe for success at the individual level, group level and beyond.

